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Existing paper-based route list approaches for news carriers suffer from cumbersome printing and list distribution logistics and are difficult for carriers to read while en-route.
Once a week throw list updates introduce costly delivery errors and don't meet the need for any day start/stop delivery, multiple products, or custom advertising.
Newspaper publishing organizations throughout North America are adopting the eBook Technologies platform to improve customer satisfaction with increased responsiveness to delivery start and stop requests and to more easily extend carrier services to delivery of additional customer subscription material.
The ETI solution consists of three key elements
- A rugged electronic book (the "eBook device") and its associated firmware technology
- Circulation system route list conversion and publication technologies
- A comprehensive Internet-based device management and route list delivery system
With the ETI solution new lists are created each day based on current, active subscribers.
The easy-to-use backlit devices provide carriers with precise throw lists on a simple, back-lit device.
Each list can carry specific delivery directions and instructions, such as which products a given household receives, where exactly to place the product on the property.
To request more information on how to put eBooks to work at your newspaper, contact us by clicking here.
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